Sunday, March 11, 2012

Coke: Apparently it "Opens Happiness"

This is truly shocking: "This week the corporate behemoths behind Coca-Cola and Pepsi quietly agreed to comply with a new regulatory requirement in California to either carry a cancer warning label if their products included certain levels of a carcinogenic chemical or reduce those chemical levels significantly. The beverage giants chose to cut down on the chemical."

Soft drink giant Coca-Cola is phasing out a controversial additive that has been linked to hyperactivity and causing damage to DNA.The chemical Sodium Benzoate, also known as E211, is used to stop fizzy drinks going mouldy.But recent research has shown that the chemical can deactivate parts of DNA, the genetic code in the cells of living creatures.Coca-Cola said it was withdrawing the additive from Diet Coke in response to consumer demand for more natural products.

Above are just a few of many.

Consider a 300 ml ( Standard Indian glass bottle dosage) bottle of coke: 

Let's see what happens because by opening a bottle of coke, Apparently you "Open Happiness"

When you consume 300 ml of coke: 
  1. Your body is hit with approx 10 teaspoons of sugar ( I know! Hard to believe, but true)
  2. You don't puke due to the excessive sweetness because Phosphoric Acid(used to clean Rust , google it for its harmful effects) , cuts the flavour with its tangy taste. Phosphoric acid is more acidic than vinegar but sugar masks its acidity.
  3. Due to the your sudden blood sugar spike, 20 minutes after having coke, your insulin spikes.The liver responds by turning these sugars into fat.
  4. Also, notice the presence of Caffeine on the label. 40 Mintues later, caffeine absorption is complete, your pupils dilate , your blood pressure rises.
  5. As a response your livers dumps more sugar into your bloodstream. The adenosine receptors in your brain are now blocked preventing drowsiness.
  6. Your body ups your dopamine production stimulating the pleasure centers of your brain. This effect of coca cola is physically the same way heroin works.
  7. After about 60 minutes, when everything is done, you again experience a sugar crash and thus a sugar craving... so what do you do??
    There's always another coke because: By opening a bottle of coke, Apparently you "Open Happiness".Yes it gives you happiness along with a lot more.

Other effects:
  1. Sugar and acid in coke slowly and steadily dissolves the tooth enamel.
  2. Increased risk of heart disease, diabetes and everything that comes with the consumption of foods containing excessive sugar
  3. Caffeine Addiction
  4. Increased risk of  Osteoporosis and weakened Bones-Culprit: Phosphorus, which in turn causes loss of calcium
  5. Consuming large quantity of coke increases risk of Kidney stones
  6. Excessive consumption of fructose, particularly in the form of soft drinks is likely to case high blood pressure
  7. Consumption of coke is likely to cause heartburn
  8. Soft drink consumption is linked to development of metabolic syndrome i.e. a combination of the symptoms such as high blood pressure, obesity, high cholesterol, and insulin resistance.
  9. Weakened digestive system due to high acidity
  10. Dehydration due to both , caffeine and sugar
All these are good enough reasons to at least significantly reduce , if not stop, your consumption of coke and other such beverages.

Let's now try to look for "HAPPINESS" at other places.. Healthy Ones!



  1. 300 ml of coke contains approx 10 teaspoons of sugar. Thats dumbing it down to really understand the amount of sugar added. Really cool way of putting out facts.

  2. its so nice tht people r able to clearly understand what happiness lies in it buy reading the facts...

  3. OMG....well put Bhushan...this is terrific info ....!


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